August 17th, 2010
Among others, small business owners share two common concerns when it comes to the day-to-day running of their businesses. These include not having enough time devoted to growing the business and dealing with a much smaller budget than that of a large corporation. Managed services providers must acknowledge these concerns and offer solutions that SMBs can envision working for their businesses. Some business owners will be open to new suggestions and technologies while others might prove to be a bit more resistant to change. In order to truly deliver quality service you must be able to pinpoint what services will benefit the company and then successfully sell these services to the client.
Cloud computing services are a hot topic of discussion right now as this technology is changing the way companies are doing business. To sell these services to SMBs you must be able to explain how cloud computing will benefit the client in a way they can understand. While some business owners will want to know the how’s and why’s of cloud computing, the majority will be interested only in how these services will impact their business, specifically how their business will benefit from cloud computing services. Instead of making this a separate sales pitch, your sales staff should be trained on how to present cloud computing benefits combined with managed services as the best solution for their business needs where appropriate.
All business owners want their business to be successful. This is how you will approach the subject of cloud computing. By explaining how the cloud will reduce costs while improving turn-up, management, maintenance and upgrade efficiencies, you touch on subjects that any business owner can relate too. If you provide services that will allow the business owner more time in their schedule to focus on the important task of running their business and you can do so while saving them money, you will definitely have captured their attention.
Managed Services Providers who are able to not only explain the combined benefits of cloud computing and managed services but also deliver the goods as promised will find their own success in the industry. What sets you apart from your competition will not be the technology itself but how you manage that technology to ensure the needs of your clients are met. When this occurs you not only guarantee the success of your clients but also the success of your Managed Services practice.
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Tags: Business Owners, Owners, Small Business, Small Business Owners
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BS/MD combined medical programs are some of the most popular combined degree programs. They are also among the most competitive programs in the world of college admissions.
When I work with BS/MD students, one of the first questions is often “How many BS/MD programs should I apply to?” While there is no one single answer, I generally tell students it depends on your focus.